

Capgemini Research Institute
An introduction
Understanding digital questions and challenges since 2012
Conversations for Tomorrow
Our flagship publication
This quarterly review is Capgemini’s flagship publication targeted at a global audience. It showcases diverse perspectives from best-in-class global brands, leading public figures, academics and influencers on a chosen theme. We feature a wide variety of content, including interviews, articles by guest contributors, and insights from some of the Institute’s reports. Within such wealth and diversity of these global industry leaders’ opinions, there is something for everyone. We warmly invite you to explore.
Generative AI
This edition delves into the unprecedented growth and the myriad opportunities that generative AI brings to the field of marketing.
Generative AI is becoming an integral part of many people’s personal and working lives for activities traditionally thought exclusive to the human mind, such as generating content and brainstorming.
Harnessing the value of generative AI: Top use cases across industries
Sustainability
The Eco-Digital EraTM: The dual transition to a sustainable and digital economy
Why sustainability ambition is not translating to action
Preserving the fabric of life: Why biodiversity loss is as urgent as climate change
Low-carbon hydrogen: A path to a greener future
Sustainability is a cornerstone of today’s manufacturing operations, but are organizations doing enough?
Food loss or waste continues to be a major problem across the lifecycle of food.
The growing urgency around climate change has placed it at the forefront of global issues.
Innovation
Cutting-edge laboratories are driving innovation and competitiveness within the pharmaceutical industry.
As the global economy enters a software-led, digital era, software has gone from a good-to-have tool to a key asset for competitive success and value creation.
Of the technological advancements on the digital frontier in recent years, digital twin technology has been one of the most talked about. But what is a digital twin exactly?
How to prepare your organization for a quantum advantage now.
The state of 5G and edge in industrial operations.
How automotive OEMs can harness the potential of software-driven transformation.
Customer experience
2024 consumer behavior tracker for the consumer products and retail industries
Illuminating the path: Building resilient and efficient supply chains in the consumer products and retail industry
Why CMOs should enable real time marketing to drive sustained growth
Work, leadership, talent and people
How companies can make life better for their most important assets
Conversations for tomorrow #2
Creating the hybrid-workplace leader
Data and artificial intelligence
Governments today are expected to address a wide range of complex, interconnected challenges.
Unlocking the data premium at speed and scale
How smart organizations use data ecosystems to gain an unbeatable competitive edge
How to drive AI at scale to transform the financial services customer experience
Cloud
The telecom sector is embarking on a journey towards autonomous networks
Cloudification of networks
Intelligent industry
Examine the position of connected products as an integral aspect of the modern consumer lifestyle, with one-third of consumers now using connected products around the clock.
Progress in digital technologies and rapidly evolving customer demand have led to a new level of interconnectivity, driven by advanced software and unprecedented volume and quality of data.
Financial Services World Report and Top Trend Series
Banking and capital markets
CBDC, tokenization, ISO 20022 guidelines, and the upcoming PSD3 directives are transforming the payments ecosystem – are you ready?
Retail banks are reinventing themselves. How? By investing in sustainability, cloud, and tailored products for the affluent market segment.
Explore how transformative needs will catalyze growth for the wealth management industry
Intelligent banks do more with less. Take an efficiency leap with frictionless, personalized banking
Where is the cash? Accelerate corporate cash management transformation to build value
Unlock growth in wealth management: Empowering relationship managers and serving the affluent
Insurance
Explore strategic insights to help ensure profitable growth and future readiness across both P&C and life insurance domains.
Drivers, opportunities, and risks shaping the property and casualty insurance industry in 2023
From insuring assets to protecting mobility : Driving growth in the evolving mobility ecosystem
The aging well opportunity: how trust and engagement can unlock growth for insurers
The Wellness revolution: How insurers are driving growth with customer well-being
Cloud
Is your cloud journey taking you where you need to go? Create business value in an innovation-powered future
Research notes
Embracing a brighter future: Investment priorities for 2024
Where are organizations investing?
Stay informed
Subscribe to have the latest reports from the Capgemini Research Institute delivered direct to your inbox.