With the size of the digital health market set to surpass $426.8 billion by 20273 , there is no doubt that life sciences organizations have great enthusiasm for connected health products and services. At the same time, delivering a return on that investment requires organizations to take an outcome-driven approach to program design.

In this paper, we explore how life sciences organizations can leverage human-centered design, data science, and clinical outcomes to create effective, outcome-driven connected health programs.

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