Digital Product Software

More than half of the global economy is based on or influenced by digital. The role of software is fundamental and even traditional businesses, products and services have become purely software-driven or involve hardware that depends on software.

Software enables products and services to become ‘smart’, connected, and even autonomous. It unlocks performance, capabilities, and new ways for enterprises to interact with customers while delivering personalized and meaningful experiences.

Softwarization provides engineers with unprecedented ways to collect product performance and usage data in the real world. These invaluable insights enable engineers to refine existing products and develop new ones.

With software, quickly develop and release quality complex products quickly. Create a strategically aligned portfolio that can evolve rapidly with fast-changing market demands, resource scarcity, and culture shifts.

Venture capitalist Marc Andreessen once wrote that “software is eating the world.” My version of Andreesen’s quote is, “Every company is trying to be a software company.”
– Jiani Zhang, Chief Software Officer, Capgemini Engineering